Inner sea world guide pdf5/25/2023 ![]() These kind of link services greatly increase the risk to the website’s traffic, much more than a traditional Private Blog Network, where the expert is not selling links to other webmasters, but just using the network for their own sites. We will be mainly talking about Private Blog Networks when we say PBNs going forward. This method of buying and rebuilding expired domains into PBNs allows the SEO to control the exact amount of links they point at their website. It also means their content may be not as high quality, since their careful arrangement of multiple links ensures their standing with Google. They can focus on the highest return on investment style of content pieces such as consumer guides, reviews, and Best X for Y style posts that bring in commissions, rather than investing heavily in informational content that can get “win” editorial links via an outreach campaign. Nevertheless, many people who use PBNs also invest in high-quality content. ![]() They just prefer PBNs because it makes their job easier to get links. Other SEOs disagree with this method, saying it’s easier to get links via the white hat style. They argue that it is cheaper and less of a hassle than PBNs, since PBNs can pose a major traffic risk if Google penalizes them and the cost of operating PBNs can grow substantially as the network itself grows.
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